Emails for days
I’ve led email creative for the Soma brand, working closely with marketing, art directors, and copywriters to go beyond briefs and to deliver impactful design solutions. As the sole designer producing 2 to 3 sends a day, I’ve developed a strong eye for brand consistency while constantly finding fresh, engaging ways to connect with audiences.
Go on take a look!
Before leading email creative for Soma, I got my start as an Assistant Graphic Designer on the Chico’s brand.
Working on Chico’s introduced me to the fast-paced world of retail email design, where I honed my skills in brand consistency, layout design, and collaborative workflows. Chico’s has a more vibrant aesthetic compared to Soma’s softer, more intimate tone — giving me early experience in adapting design styles to different brand voices and audiences.
Here’s a glimpse at some of that work, and how the design approach for Chico’s differs from Soma:
The Project That Got Me Hired at Soma
As part of my interview process for Soma, I was tasked with creating a cross-channel campaign for the Bodify Bra. Rather than just meeting the brief, I went beyond the ask—developing two distinct concepts to showcase different creative approaches. This project not only highlighted my versatility as a designer, but also my ability to think strategically across platforms.